Increase content ripple effect through Facebook Power Page!
Date of Project Completion 2018.06.25
Type of Project VIRAL MARKETING
Project Period 2018.05.01 ~ 2018.06.16
Marketing Point Plan Influencer Power Contents for Baskin Robbins 31
Marketing Result Plan media and content suitable for category to encourage engagement and comment
Plan and Production of Creative Contents
Using Facebook Power Pages
Promotion for Baskin Robbins 31 Concept Store
Have a partnership with Facebook Power Page suitable for the target audience (about 150 of them)
Develop contents that fit the concept of advertisers such as
Planning and Reporting + Concept + Production
Produce readable content according to various concepts for collecting opinions from
advertisers and design considerations.
Reinterpret the needs of advertisers, such as New Single Cans and Happy Banding Machines, as natural viral
Have a more influential interaction than the existing posting advertisement.
Photographed branches at Serosugil, Gangnam Shin-Nonhyun, Incheon International Airport
Terminal 1 Duty-free shop, etc.